Luneflow

Pricing

AI receptionist from £99. Full platform from £599.

UK pricing, ex VAT. 14-day trial, no card upfront. Cancel any time inside the dashboard. We don't charge for inbound conversations.

Receptionist

£99/mo

AI receptionist for your WhatsApp Business number.

  • Answers FAQs, hours, directions
  • Captures leads and contact details
  • Hands off to you when needed
  • UK email support
Start your trial

Operator

Popular
£249/mo

Task-specific workflows + booking + tools.

  • Everything in Receptionist
  • Up to 3 published Flows
  • Tool integrations (calendars, CRM)
  • Conversion + abandonment analytics
  • Priority email support
Start your trial

Most popular for single-location businesses.

Platform

£599/mo

Unlimited Flows + custom branding + advanced integrations.

  • Everything in Operator
  • Unlimited Flows
  • Dynamic data endpoints (live calendars, live pricing)
  • Custom brand colours + assets
  • Slack support channel
Start your trial

Enterprise

£1,999+/mo

Dedicated support, custom SLAs, multi-location.

  • Everything in Platform
  • Dedicated account manager
  • Custom SLAs and compliance
  • Multi-location support
  • Custom integrations
Talk to us

Agency

£999/mo + £49/tenant

White-label, multi-tenant. Resell under your brand.

  • White-label dashboard
  • Multi-tenant org primitive
  • Co-branded Flow footer
  • Volume pricing on tenants
  • Dedicated onboarding session
Talk to us

Includes 5 tenants. Add more at £49/each.

What's included

Compare the five tiers.

FeatureReceptionistOperatorPlatformEnterpriseAgency
AI receptionist
Published Flows3UnlimitedUnlimitedUnlimited per tenant
Tool integrations
Analytics + abandonmentBasic
Dynamic data endpoints
Custom branding
White-label, multi-tenant
SupportEmailPriority emailSlackDedicated AMDedicated onboarding

FAQ

Quick answers.

Do I need a Meta-approved WhatsApp Business account?
Yes — we help you set one up during onboarding. Most clients are live within 48 hours. We use the Cloud API directly, so there's no third-party messaging surcharge to pass on.
What does Meta charge per conversation?
Meta's own per-conversation rates apply on top of your Luneflow plan, and they're minimal — usually well under £0.05 per service conversation in the UK. We pass through Meta pricing at cost, with no markup.
What's the difference between Receptionist and Operator?
Receptionist handles enquiries, FAQs, and lead capture. Operator adds structured task Flows (booking, forms, workflows) and tool integrations so the AI can take action, not just answer questions.
What happens at the end of the 14-day trial?
You either pick a tier or your agent is paused. We don't auto-bill you. We hold your config for 30 days in case you come back.